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Trip.com partners Singapore Tourism Board on Destination Marketing plans

<p class="canvas-atom canvas-text Mb(1.0em) Mb(0)–sm Mt(0.

8em)–sm” type=”text” content=”span class=xn-locationSHANGHAI/span, span class=xn-chronSept. 11, 2019/span /PRNewswire/ — Trip.

com, an independent international brand that is part of Ctrip Group, the largest online travel agent in span class=xn-locationAsia/span, has expressed its commitment to deepen collaboration on marketing of span class=xn-locationSingapore/span as a tourism destination, after a meeting between Ctrip Group executives and representatives from the Singapore Tourism Board.” data-reactid=”11″>SHANGHAI, Sept.

11, 2019 /PRNewswire/ — Trip.com, an independent international brand that is part of Ctrip Group, the largest online travel agent in Asia, has expressed its commitment to deepen collaboration on marketing of Singapore as a tourism destination, after a meeting between Ctrip Group executives and representatives from the Singapore Tourism Board.

<p class="canvas-atom canvas-text Mb(1.0em) Mb(0)–sm Mt(0.

8em)–sm” type=”text” content=”On span class=xn-chronSeptember 5/span, span class=xn-personKeith Tan/span, Chief Executive of the Singapore Tourism Board, and span class=xn-personChang Chee Pey/span, Assistant Chief Executive of the Board, met at Ctrip’s Shanghai HQ with Ctrip CEO span class=xn-personJane Sun/span and span class=xn-personEdison Chen/span, General Manager of Overseas Destination Marketing at Ctrip to discuss further co-operation. Both parties agreed to deepen their partnership through multi-pronged efforts, and boost the tourist experience in span class=xn-locationSingapore/span.

” data-reactid=”32″>On September 5, Keith Tan, Chief Executive of the Singapore Tourism Board, and Chang Chee Pey, Assistant Chief Executive of the Board, met at Ctrip’s Shanghai HQ with Ctrip CEO Jane Sun and Edison Chen, General Manager of Overseas Destination Marketing at Ctrip to discuss further co-operation. Both parties agreed to deepen their partnership through multi-pronged efforts, and boost the tourist experience in Singapore.

<p class="canvas-atom canvas-text Mb(1.0em) Mb(0)–sm Mt(0.

8em)–sm” type=”text” content=”Ctrip and Trip.com are committed to increasing tourism in span class=xn-locationSingapore/span and ensuring the highest quality of service of our users who choose to visit this fantastic country, said span class=xn-personJane Sun/span, CEO of Ctrip.

We’re delighted to build on our strong relationship with the Singapore Tourism Board and look forward to leveraging our big data and offline services to further meet to requirements of our users.” data-reactid=”33″>”Ctrip and Trip.

com are committed to increasing tourism in Singapore and ensuring the highest quality of service of our users who choose to visit this fantastic country,” said Jane Sun, CEO of Ctrip. “We’re delighted to build on our strong relationship with the Singapore Tourism Board and look forward to leveraging our big data and offline services to further meet to requirements of our users.

<p class="canvas-atom canvas-text Mb(1.0em) Mb(0)–sm Mt(0.

8em)–sm” type=”text” content=”Online travel agencies like Ctrip and Trip.com are important channels for us to reach out to a wider audience, particularly the free and independent travellers.

Our partnership with Ctrip and Trip.com reinforces our latest campaign efforts to target post-90s Chinese consumers who tend to book their holidays on their own.

We look forward to working with Ctrip and Trip.com to show travellers a different side of span class=xn-locationSingapore/span, said span class=xn-personKeith Tan/span, Chief Executive of the Singapore Tourism Board” data-reactid=”34″>”Online travel agencies like Ctrip and Trip.

com are important channels for us to reach out to a wider audience, particularly the free and independent travellers. Our partnership with Ctrip and Trip.

com reinforces our latest campaign efforts to target post-90s Chinese consumers who tend to book their holidays on their own. We look forward to working with Ctrip and Trip.

com to show travellers a different side of Singapore,” said Keith Tan, Chief Executive of the Singapore Tourism Board

<p class="canvas-atom canvas-text Mb(1.0em) Mb(0)–sm Mt(0.

8em)–sm” type=”text” content=”In recent years, span class=xn-locationSingapore/span has become one of the most popular destinations for Chinese tourists. According to the Singapore Tourism Board, the number of inbound Chinese tourists increased by 6% year-on-year, to 3.

41 million in 2018, making it span class=xn-locationSingapore’s/span largest source market for tourists for two consecutive years. This translated to more than span class=xn-money$3.

9 billion/span (span class=xn-money19.7 billion yuan/span) in tourism revenue.

Other major inbound tourism markets for span class=xn-locationSingapore/span include span class=xn-locationSoutheast Asia/span, span class=xn-locationAustralia/span and span class=xn-locationJapan/span, where Trip.com has seen significant growth in recent years and can leverage its platform to drive further growth.

” data-reactid=”35″>In recent years, Singapore has become one of the most popular destinations for Chinese tourists. According to the Singapore Tourism Board, the number of inbound Chinese tourists increased by 6% year-on-year, to 3.

41 million in 2018, making it Singapore‘s largest source market for tourists for two consecutive years. This translated to more than $3.

9 billion (19.7 billion yuan) in tourism revenue.

Other major inbound tourism markets for Singapore include Southeast Asia, Australia and Japan, where Trip.com has seen significant growth in recent years and can leverage its platform to drive further growth.

<p class="canvas-atom canvas-text Mb(1.0em) Mb(0)–sm Mt(0.

8em)–sm” type=”text” content=”As the largest online travel group in span id=spanHghltb117span class=xn-locationAsia/span,/span Ctrip Group conducts integrated marketing in more than 300 destinations around the world, increasing the number of tourists in many destinations by more than 100%. In the future, Ctrip Group, Trip.

com and the Singapore Tourism Board will continue to deepen their cooperation, leverage their advantages in users, technology and data, explore product Ramp;D and brand marketing, and help to promote the development of tourism in span class=xn-locationSingapore/span.” data-reactid=”36″>As the largest online travel group in Asia, Ctrip Group conducts integrated marketing in more than 300 destinations around the world, increasing the number of tourists in many destinations by more than 100%.

In the future, Ctrip Group, Trip.com and the Singapore Tourism Board will continue to deepen their cooperation, leverage their advantages in users, technology and data, explore product RD and brand marketing, and help to promote the development of tourism in Singapore.

<p class="canvas-atom canvas-text Mb(1.0em) Mb(0)–sm Mt(0.

8em)–sm” type=”text” content=”bAbout Trip.com/b” data-reactid=”37″>About Trip.

com

<p class="canvas-atom canvas-text Mb(1.0em) Mb(0)–sm Mt(0.

8em)–sm” type=”text” content=”Trip.com provides one-stop travel booking services in 19 languages through our website and mobile app.

” data-reactid=”38″>Trip.com provides one-stop travel booking services in 19 languages through our website and mobile app.

<p class="canvas-atom canvas-text Mb(1.0em) Mb(0)–sm Mt(0.

8em)–sm” type=”text” content=”With more than 1.2 million hotels in 200 countries and regions, we’ve built an extensive hotel network to give our customers a fantastic choice of accommodation.

Our far-reaching flight network has over 2 million individual flight routes connecting more than 5,000 cities around the globe. When you combine this with our 24/7 English customer service and various other travel products, you can trust us to take care of your next trip.

” data-reactid=”39″>With more than 1.2 million hotels in 200 countries and regions, we’ve built an extensive hotel network to give our customers a fantastic choice of accommodation.

Our far-reaching flight network has over 2 million individual flight routes connecting more than 5,000 cities around the globe. When you combine this with our 24/7 English customer service and various other travel products, you can trust us to take care of your next trip.

<img src="http://www.mytravelx.

com/wp-content/plugins/OxaRss/images/3fd6cd80f6c5833b9fbdbad7a348d687_Tripcom_partners_Singapore_Tourism_Board-d85125d7b1bfe174682ce94d689bcb5a” /><p class="canvas-atom canvas-text Mb(1.0em) Mb(0)–sm Mt(0.

8em)–sm” type=”text” content=”bFor further information, please contact:/b” data-reactid=”64″>For further information, please contact:

<p class="canvas-atom canvas-text Mb(1.0em) Mb(0)–sm Mt(0.

8em)–sm” type=”text” content=”Trip.combrTel: (+86) 21 3406 4880 ext 196455brEmail: a target=_blank href=mailto:Pr@ctrip.

com rel=nofollowPr@ctrip.com/a” data-reactid=”65″>Trip.

com
Tel: (+86) 21 3406 4880 ext 196455
Email: Pr@ctrip.com

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