As Dnata Travel and the Seychelles Tourism Board (STB) continue their effort to enhance the great strategic partnership that exists between the two organizations, Dnata offered Seychelles the opportunity to join them for the first time at a travel exhibition in Abu Dhabi Islamic Bank.
STB’s participation in the in-house travel exhibition offered Seychelles an ideal platform to meet with the staff, bankers, their clients and other visitors that were at the ADIB head office during the event. The footfall during the travel exhibition is approximately 2000-3000 visitors with a fixed budget.
Dnata being the official exclusive Tourism Management Company for ADIB, it was a definite occasion for the destination to be part of this prestigious event and to place itself closer to its clients including big corporate partners.
The STB representative present at the event mentioned that the strategy for the STB’s participation in the event included slowly shifting potential clients’ perception that Seychelles is just for honeymooners and couples.
“As our clients are getting ready for the holidays, they need to be reminded that Seychelles is a multifaceted destination and that it is very diverse with each island having its own distinct scenery, flora, and fauna. The fact that it is easy to visit two or three islands in one day was pressed on all the visitors, and evidently, the visa-free policy created a lot of interest”. “Seychelles will continue to strengthen its brand Seychelles Islands-another world in the market while we continue to expand our partnership with key travel trade partners across the UAE,” commented Ms. Esther, STB Tourism Attaché in Abu Dhabi.
Those who visited the Seychelles/Dnata Travel stand did not leave the event empty-handed, and they certainly left with a smile on their faces and a head full of dreams of pristine waters and swinging hammocks in between the coconut trees.