According to a report in China Daily, Tourism Research Australia released its latest International Visitor Survey, revealing that the total number of visitors rose 3 percent from the previous year while the amount they spent rose 5 percent to $44.3 billion Australian dollars (US$30.4 billion).
The amount spent by Chinese visitors grew by 10 percent to 12 billion Australian dollars (US$8.2 billion), representing an additional $1.1 billion Australian dollars (US$757 million) poured into Australia’s economy.
More than 50 percent of Indian visitors travelled to Australia to visit friends and family compared to 30 percent of all international visitors. Indians also stayed in Australia for an average of 61 nights, double the overall average, but 57 percent of those were spent with friends or family.
“Whilst some markets are showing maturity or the importance of our focus on high-value travellers, in others we’re starting to see stronger growth,” Birmingham told the Australian Financial Review.
“With its emerging middle class, proximity to Australia, improving air access and increasingly competitive airfares, there is definitely further opportunity to expand south and southeast Asia’s tourism potential.”
Professor Brian King from Hong Kong Polytechnic University’s School of Hotel and Tourism Management, said he believed the numerous direct flight routes established between Australia and major provincial capitals in China would mean many first-time tourists would still pick Australia for travel.
“Though the growth of the Chinese economy is decelerating — and some of this is a consequence of the trade war — the demand among Chinese consumers for services continues to grow fast, including for outbound tourism,” he told ABC.net.